The Art of Selecting Strong Marks

Widespread use of “Artistry” for jewelry tarnished jewelry wholesaler Artistry, Ltd.’s trademark infringement claim against the nation’s largest specialty jewelry retailer. The Sixth Circuit affirmed the dismissal of Artistry’s trademark infringement claims on summary judgement against Sterling Jewelers, Inc. this week. Artistry accused the owner of the shopping-mall jewelry stores Kay Jewelers and Jared of … Continue reading The Art of Selecting Strong Marks

From IHOP to IHOB and Back Again

Last month, breakfast lovers everywhere received a scare. On June 11, International House of Pancakes, also known as IHOP, announced it was changing its name to IHOB. The “B” in the new name?  Was it short for biscuits?  Brunch?  Bacon?  Breakfast?  None of the above. The “B” is for burgers, the company revealed. Outrage followed … Continue reading From IHOP to IHOB and Back Again

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